tag:blogger.com,1999:blog-6760958785336796611.post2468766030814467247..comments2024-01-17T03:50:26.727-05:00Comments on Beer in Baltimore: Sure, Let's Support the Little Guys..... hey, wait a minute.........Alexander D. Mitchell IVhttp://www.blogger.com/profile/16063927891723178579noreply@blogger.comBlogger9125tag:blogger.com,1999:blog-6760958785336796611.post-23314658669273189082010-02-28T12:07:24.046-05:002010-02-28T12:07:24.046-05:00One sidedness has become the norm for documentarie...One sidedness has become the norm for documentaries. The format itself has evolved to the point that it's essentially a filmic op-ed... and I'd guess that most viewers grasp this reality. Sure, Beer Wars came from a decided craftbeer=good sensibility, but the majority of their arguments are valid. It's on the viewer to surmise, or find, the counter-arguments from the megabreweries.<br /><br />But there is, in fact, a large segment about the war for shelf space at most liquor stores. The megabreweries roll out six packs of bottles and six packs of cans and 12 packs of bottles and 12 packs of cans and 12 packs of aluminum bottles and 18 packs of cans and cooler-packs of cans and... you get the point... not because their customers need those products, but because they occupy shelf space that cannot then be occupied by a craft brewer. <br /><br />Whether we're talking about craft brewers, tennis shoes, or cheese, let's just acknowledge that what we have is not a free market. The deck is stacked against the little guy and it always will be. For every reader of this blog who's well versed on the value of a craft brewer, there's 35 potentially curious drinkers who see a Blue Moon and think they're buying a craft brew. I realize that ADM4 is one of the converted, but this Op-Ed can reach more than just you and your like-minded readers.<br /><br />There's a three-tiered distributor system in the beer industry, and it tilts the market heavily in favor of the big guys. The market isn't free, not in the world of lobbyists, bureaucracy, politics, swolen advertising budgets, regulation, etcAndrewhttps://www.blogger.com/profile/17715718530312100376noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-89420895351151728062010-02-23T11:54:45.725-05:002010-02-23T11:54:45.725-05:00Whoops, meant to say "bigger than most craft ...Whoops, meant to say "bigger than most craft BREWERIES"... not "beers"<br /><br />Anyway, sure Beer Wars was one-sided, but I was happy to see that side being told.<br /><br />Many of the shady business practices conducted by the Big 3 aren't breaking news items to us geeks, but to the mainstream folks, it was eye opening. <br /><br />I talked with a lot of people, who after seeing that movie, were both surprised and downright mad. Which, as a craft beer advocate, I was happy to hear. Because it means they'll think twice before ordering that Bud Light at a bar when there's a Sierra Nevada or better yet, a local craft beer on tap as well. Same with retail purchases. Lots of folks now thinking more about their choices of beer, especially after seeing the film.<br /><br />Sorry, way off topic :)Bradhttps://www.blogger.com/profile/13768907668922697407noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-16744379553146715122010-02-23T08:45:44.783-05:002010-02-23T08:45:44.783-05:00I'm not hot on that name, either. Just be gla...I'm not hot on that name, either. Just be glad they didn't try to set up shop in Little Eataly--oh, gad, now I have to get this earworm out of my head! [reaches for Gaelic fusion techno....]Alexander D. Mitchell IVhttps://www.blogger.com/profile/16063927891723178579noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-10852421606091845752010-02-23T00:54:57.650-05:002010-02-23T00:54:57.650-05:00Eataly? Ugh. Almost puked.Eataly? Ugh. Almost puked.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-1274984349979025232010-02-22T23:20:09.277-05:002010-02-22T23:20:09.277-05:00By the way, Brad: What I've seen of "Beer...By the way, Brad: What I've seen of "Beer Wars" so far--admittedly, not the whole thing--was as one-sided and "propagandist" as the op-ed piece I cited to kick off this entry. It was nowhere near as bad as a Michael Moore "mockumentary," but it's by and large telling its viewers one thing, and that is largely what they want to hear anyway, much like a Rush Limbaugh fan listens for reinforcement of his or her world view.Alexander D. Mitchell IVhttps://www.blogger.com/profile/16063927891723178579noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-5694001257947633532010-02-22T22:41:00.821-05:002010-02-22T22:41:00.821-05:00Honestly, I don't know. Because the alcohol b...Honestly, I don't know. Because the alcohol business is so heavily regulated, it's likely that if it happens, it's not openly acknowledged. There are regulations, for example, that prevent or prohibit the old standard trick of having, say, Bud or Miller (or, more accurately, their distributors) buy/install the bar's draft system in exchange for exclusive rights to what flows through them. But every distributor or bar owner I know of says such shenanigans, or subtle variations of the same, still go on--but, of course, <i>they themselves</i> don't engage in such unethical acts......<br /><br />Furthermore, 1) brewpubs don't have to worry about this kind of balderdash, and 2) the kind of beer bars I go to prize their independence and variety far more than free Bud neon light signs or draft systems.<br /><br />Folks? Do beer distributors pay for shelf space?Alexander D. Mitchell IVhttps://www.blogger.com/profile/16063927891723178579noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-64655484333353253082010-02-22T22:15:57.308-05:002010-02-22T22:15:57.308-05:00Do major beer producers/brand managers pay for she...Do major beer producers/brand managers pay for shelf space and placement? I know food producers do, in large grocery chains, (learned this from a Frito-Lay rep, standing in Giant) and I hear some publishers do in bookstore chains like B&N. Is that a factor in this industry as well?betsyhttps://www.blogger.com/profile/14661372862480428752noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-70298723290731484242010-02-22T19:27:33.268-05:002010-02-22T19:27:33.268-05:00Dogfish is a tiny ant compared to AB/MC, but bigge...Dogfish is a tiny ant compared to AB/MC, but bigger than most craft beers. But if you saw the movie Beer Wars, you'd know AB fears the rising stars of the craft beer world (those legal letters that AB continues to send DFH are laughable). Either way, this is great news for the craft beer community - as long as DFH and RR continue to make stellar beers. <br /><br />There's a reason they've become the "rock stars" of the craft beer world that they are - the product speaks for itself. RR literally has zero marketing and the limited marketing DFH has, is pretty freakin genius (at least IMO). <br /><br />Hopefully Sam isn't still paying off those massive bank loans he talked about in Beer Wars and the profits are starting to show up. <br /><br />I'd much rather visit this new brewpub in NYC, enjoying great beer and enjoying the skyline view, than to be stuck in the 100s of tourist traps there!Bradhttps://www.blogger.com/profile/13768907668922697407noreply@blogger.comtag:blogger.com,1999:blog-6760958785336796611.post-89069341307903637332010-02-22T15:15:09.223-05:002010-02-22T15:15:09.223-05:00Size is a relative thing. AB produces over 100 mil...Size is a relative thing. AB produces over 100 million barrels per year. Boston Beer Co. produces about 2 million barrels of beer per year. Dogfish is about ?100,000? barrels. (can't do the research at work). So comparatively Dogfish is mom and pop. The next step is to find out how much Oliver/Red Brick/Brewers Art/Brewers Alley/Alphenhoff make in a year and I bet all of them combined don't come close to Dogfish head. <br /><br />Every time Boston Beer company passed the imaginary number, the discussion comes up what is the upper limit for defining a craft brewery. Last I heard it was 2 million barrels. I wonder what it will be next year...Caederushttps://www.blogger.com/profile/00386122418202361610noreply@blogger.com