Expanding on a popular video trend of the past decade, Trumer Pils (an Austrian brewery which established a satellite brewery in Berkeley, Ca. in 2004) produced a "Rube Goldberg" contraption for this viral video, nicely based on brewing and beer production methods and equipment, to promote their brand. If you're like me, you'll end up watching it two or three times in full-screen just to catch all the nuances.
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